Giving up a career to become housewife is, unfortunately, an accepted tradition in India for some vague reasons. Often, men that have lucrative income falsely believe it’s below their dignity allowing wives to work. And women, encumbered by the role of homemaker which includes tending kids, cooking for the family and performing household chores, are […]
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Most people in India, regardless of their age, aren’t aware about this career known as Digital Marketing. Understandably, it sounds very confusing. Actually, digital marketing is rather simple. It’s a collection of various offline and online processes that are done on websites and social media to create awareness about an individual, company, brand, product or
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You may be having a successful and lucrative career. Yet, you might feel like giving up because it’s no longer enjoyable or is gradually becoming mundane and boring. On one hand, you’re torn between leaving this career in favor of greener pastures. On the other, you’ll worry about uncertainties that a new career will definitely
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Every student in India stands at crossroads of life upon completion of 12th standard of Higher Secondary Certificate (HSC) or its equivalent. They’re torn between opting for traditionally favourite, professional courses including engineering and medicine. Or enrolling for regular degree courses after 12th including Bachelor of Arts, Science, Commerce and others. A right choice paves
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Mobile marketing is the fastest growing platform in India that can help a small business to succeed. Anyone that’s living in India would definitely be witnessing the mobile revolution sweeping the country. People in remote, rural parts of India are also connected to the Internet with mobiles. And they use their mobiles for every activity
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Among most common questions businesspersons ask nowadays includes, what are the effective social media marketing strategy? Let’s consider for a few moments that your business has a presence on social media. The question now arises, it this presence generating desirable results? Or is your social media presence just for namesake? If so, it’s high time
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We live in an era where thousands of fresh graduates from management, engineering, medicine, and other specialty fields face the gloomy prospect of unemployment. There are numerous studies and news reports that prove this fact. Then we have thousands of graduates from Arts, Commerce and Science streams that are forced to take underpaid jobs because
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Bill Gates famously said: “If your business is not on the Internet, then your business will be out of business.” In these few words, the Founder of Microsoft highlights the importance of digital marketing. Companies including Apple, Amazon, Airbnb and Samsung, among others, owe their success to digital marketing. Few would have known about amazing
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Scope of Digital Marketing in India during 2019 and beyond is extremely bright, going by studies and figures available from reliable local and foreign sources. Projections are, India is all set to emerge as the single largest destination worldwide for Digital Marketing. Meaning, Indian companies will increasingly resort to Digital Marketing to record higher profits.
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